website

Is Your Website Outdated?

  First, make sure that the website is “responsive”. Have you updated your products, pricing, descriptions, photos, content, blogs, lately? Flash and music players, don’t work on phones. Keeping a fresh SEO strategy is a must We all know that technology moves fast. If your website is more than 3 years old, chances are, it’s…

Businessman offering for handshake

Finding Good Employees Is Not Easy, and it’s Costly

  Over the past 20 years, I’ve had a lot of employees, and hiring is never easy. First, we need to read resumes, then schedule interviews, then complete new hire forms, then train the new employees. How about when new hires don’t work out. Resumes weren’t accurate, references were false, and just plain flakey individuals.…

Lead-generation

Customer Lead Generation

  What is Lead Generation? Lead generation is finding prospective and qualified businesses and creating lists for mailing, calling, or emailing. Back in the mid 90’s when I first got into sales, the internet wasn’t what it is today. Back then lead generation was using the Yellow Pages, driving or walking in business districts scouting…

web design

What Are Local Business Listings?

You’ve likely heard of the big hitters in online directories such as Yelp, Google, and Bing. But what exactly are these platforms, and how do they impact your marketing? What are Local Business Listings? Local business listings are online portfolios that contain information about your business, such as your name, address, phone number, hours, and…